About us

About us

Who are First Response Finance?

First Response Finance is a leading vehicle finance company in the UK, with offices in Nottingham, Leigh, and Glasgow. With a strong team of over 300 employees, we believe everything starts with our own people, sharing the same values so we can deliver the best possible service to our customers.

Here at First Response Finance, we offer Hire Purchase (HP) finance on three types of vehicles – cars, vans, and motorbikes – without charging our customers any extra fees. Putting customers at the heart of everything we do, our main purpose is to provide great credit solutions for non-prime customers, while creating an extremely positive and trust-based working environment. Our unique way of thinking and excellent customer service has helped us win 'Sub-prime Finance Provider of the Year' five years running and has seen us rated as the UK's number one motor finance lender on Review Centre.


First, we focus on our people.

We have a very thorough recruitment process to ensure that we're hiring people with values similar to our own.

Our people then improve and deliver our service.

We invest heavily in training and have constant ongoing development sessions so that our employees are skilled and well-equipped to service our customers in the best way they can.

Profit comes naturally.

We see profit as an outcome of providing excellent products and services - if we do these things well, profit will take care of itself.

We reinvest our profits back into the business, and the cycle continues.


Open and honest

We hire people who can reflect on their own performance and actively seek feedback on how to be the best they can be. We ask all our employees to engage in a feedback culture, so that specific activities can be recognised on the spot.

Customer driven

We strive to only ever deliver a service that we would wish to receive ourselves. 

Team player

Our employees need to have an innate desire to work effectively as a team whilst accepting that everyone has different strengths and weaknesses, but the best results arise from working in harmony.

Winning attitude

Being good at what you do is a continual journey of making mistakes, learning from them, and improving - understanding this is what makes a winning attitude.

As a company, rather than condemn mistakes and setbacks, we celebrate them as learning opportunities!

First Response Finance is a responsible vehicle finance lender, and all decisions are made in the best interests of the customer; based on credit scores, status, and income at the time of application. We'll never approve an application if we believe you might struggle with repayments.

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