What Your Car Colour Says About You

Car Colour Conundrums

There are many important decisions that must be made when it comes to buying a new car. From choosing between:

  • make and model
  • new or used
  • three or five doors
  • petrol or diesel
  • manual or automatic

Arguably one of the most important aspects is what colour you want your next car to be. Research has found certain colours appeal to certain types of driver, which one will you be?


White cars are owned by orderly drivers

These drivers are: clean and orderly, stick to the rules of the road

21.4% of new cars registered in the UK in 2015 were white, a vast change compared with 2004, when it was just 0.68%.

A number of reasons are believed to have led to this turnaround, including the popularity of Apple products which has resulted in white being associated as a colour representing futuristic and trendy products.


Black cars are owned by controlling drivers

These drivers are: powerful driver, loves being in control on the road

The second most popular car colour in the UK is black, accounting for just under 20% of the market. This is despite the fact that there has been ongoing research into the fact that black cars are involved in more accidents.

Black is associated with power and sophistication, which is reflected in the persona of black car drivers being somewhat arrogant but classy.   

How to avoid road rage. Read more


Silver cars are owned by boring drivers

These drivers are: practical and safe driver, yet somewhat boring on the roads

Silver used to be one of the most popular car colours but has slipped down the table as white’s dominance has emerged.

Very similar to grey, it gives off an air of neutral and practicality but with that shinier edge. It also holds an aura of being new and modern, as a lot of futuristic products are often silver as well.     


Blue cars are owned by authoritative drivers

These drivers are: stable, authoritative, calm and happy

Ask most people what their favourite colour is and a lot will say blue. Yet this is not reflected when it comes to picking a car colour, with blue a fair way behind white, black and silver.

There are various shades of blue, but as a whole it is viewed as a positive and stable colour, whether dark or light. In winter, light blue can act like a happy flash of sky on an otherwise grey day, while darker hues represent authority and decisiveness.   


Red cars are owned by outgoing drivers

These drivers are: outgoing, fun but a little bit aggressive

Ferrari is a brand synonymous with red, and it instantly gives off the sense that the driver is wanting to show off and demonstrate they are fun.

Ambitious and determined, they often want to be noticed and are therefore unsurprisingly rather outgoing drivers. Behind the wheel they can be very active and dynamic, though at times leaning a bit towards the aggressive side, so if you don’t drive a red car be somewhat wary of others that do.


Yellow cars are owned by happy drivers

These drivers are: happy and energetic, riskier on the roads (think Del Boy)

Yellow cars are a lot rarer sight on the roads, and though there is a general view that they are mainly driven by women, this isn’t necessarily the case.

Many top of the range sports cars come and look good in yellow, while more and more saloons and hatchbacks are being produced in the colour. Given the bright appearance, yellow cars appeal to happy and younger drivers, less bothered about a professional image and keener to take risks.  

How to avoid aggressive driving. Read more

Images courtesy of iStock.

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